Customer Experience​ & Retention​

Promote long-term customer relationships through targeted retention strategies based on excellent customer experience.

In the midst of digital transformation, customer experience and customer loyalty are of paramount importance. Seamless interactions, personalized services and responsive support are critical to driving customer loyalty and satisfaction. A positive experience leaves a lasting impression and encourages repeat business and referrals. Conversely, a poor experience can drive customers away, which is exacerbated in the digital world where choice is abundant and switching costs are minimal.

Our services

  • Focus on improving the interaction with your customers across different touchpoints and enabling customized experiences,
  • Drive the implementation of user-friendly interfaces, rapid response systems and omnichannel support concepts to further improve the interaction with your customers,
  • use innovative solutions in combination with specialized data analytics tools and technologies to track customer interactions and gain insights into customer behavior, preferences and pain points.

Our general approach

Our Customer Experience & Retention services typically begin with a Current State Assessment, where we evaluate your current customer experience measures, gather customer feedback and identify areas for improvement. Following the assessment, we work with you to develop a tailored strategy that focuses on improving key touchpoints along the customer journey, using data analytics, personalization techniques and technology solutions to deliver tangible improvements.

Our experts

Olga Schick
Client Strategy Partner synaigy GmbH
Portraitbild Mario Westrup, Unitleiter Business Productivity, novaCapta GmbH
Mario Westrup
Head of Business Productivity novaCapta GmbH

Our service platforms and technology partners

Further information

Contact us now!

We would be happy to advise you in a non-binding conversation and show you the potential and possibilities of Customer Experience​ & Retention​. Just leave your contact details and we will get back to you as soon as possible.

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Customer Experience​ & Retention​

Promote long-term customer relationships through targeted retention strategies based on excellent customer experience.

Commerce & Customer Experience, CRM
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Commerce & Customer Experience, CRM

In trade, a positive customer experience (CX) is of central importance for the continued success of a company. To achieve this, the customer's expectations must be met at all touch points.

Commerce & Customer Experience, CRM
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Commerce & Customer Experience, CRM

In trade, a positive customer experience (CX) is of central importance for the continued success of a company. To achieve this, the customer's expectations must be met at all touch points.

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Monitoring & Service Assurance

Identify and resolve problems quickly with monitoring and service assurance to increase customer satisfaction.

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Process Transformation, Integration & Automation

Digital transformation requires companies to continuously optimize, integrate and automate their business processes. This is the only way they can remain competitive, increase customer satisfaction and reduce costs. IT plays a crucial role in this, as it must provide, implement and adapt the appropriate technologies to enable process innovations.

Headerbild zu Smart Insurance Workflows
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Smart Insurance Workflows

Using a design thinking approach, we orient workflows to the customer experience and design customer-centric end-to-end processes.

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Analytics, BI & Planning

In today's business world, data has become a key competitive factor. Companies that are able to collect, analyze and use their data effectively can make better decisions, meet customer needs and identify new opportunities. To achieve this, you need powerful and flexible solutions for Analytics, Business Intelligence (BI) & Planning.

Headerbild zu Smart Insurance Workflows
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Smart Insurance Workflows

Using a design thinking approach, we orient workflows to the customer experience and design customer-centric end-to-end processes.

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Security, Identity & Access Governance

As digitalization progresses, companies are also confronted with a growing number of threats that can endanger their data, systems and reputation. Security and Identity & Access Governance (IAG) are crucial to ensure the security, integrity and confidentiality of company information, to ensure compliance with regulations and to strengthen the trust of customers and partners.

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IT & Application Modernization

Digital transformation is a challenge for many companies that are still working with outdated, inflexible and inefficient IT systems. To remain competitive, they need to modernize their IT landscape and adapt their applications to the new requirements. IT & Application Modernization is the process that achieves these goals.

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API Economy, DevOps, Low Code & MACH

Digital transformation is a challenge and an opportunity for companies that want to adapt to the constantly changing requirements and expectations of their customers. To remain competitive, companies need to develop agile, flexible and customer-oriented solutions based on modern technologies and architectures. The topics of API Economy, DevOps, low code and MACH (microservices, API-first, cloud-native and headless architecture) play a decisive role here.

Headerbild zu Lizenzanalyse und Lizenzberatung.
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License analysis and license consulting

Only well-founded information can serve as a basis for meaningful decisions or budgeting. Therefore, we are happy to offer you an inventory of your licenses and our experts will also analyze your infrastructure.

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Decision Automation

Companies today are faced with the challenge of making increasingly complex decisions in a shorter time frame in order to remain competitive and act in a customer-oriented manner. At the same time, they have a wealth of data at their disposal that can potentially provide valuable insights, but is often difficult to analyze and use. Decision automation is an approach that aims to combine human intelligence with machine algorithms to support or automate better and faster decisions.

Headerbild zu IBM Watson Assistant
Technologie

IBM Watson Assistant

Watson Assistant identifies intention in requests that can be received via multiple channels. Watson Assistant is trained based on real-live requests and can understand the context and intent of the query based on the acting AI. Extensive search queries are routed to Watson Discovery and seamlessly embedded into the search result.

Headerbild zu IBM Watson Assistant
Technologie

IBM Watson Assistant

Watson Assistant identifies intention in requests that can be received via multiple channels. Watson Assistant is trained based on real-live requests and can understand the context and intent of the query based on the acting AI. Extensive search queries are routed to Watson Discovery and seamlessly embedded into the search result.

Headerbild zu IBM Watson Assistant
Technologie

IBM Watson Assistant

Watson Assistant identifies intention in requests that can be received via multiple channels. Watson Assistant is trained based on real-live requests and can understand the context and intent of the query based on the acting AI. Extensive search queries are routed to Watson Discovery and seamlessly embedded into the search result.

Headerbild zu Lizenzanalyse und Lizenzberatung.
Service

License analysis and license consulting

Only well-founded information can serve as a basis for meaningful decisions or budgeting. Therefore, we are happy to offer you an inventory of your licenses and our experts will also analyze your infrastructure.

Headerbild zu IBM Watson Assistant
Technologie

IBM Watson Assistant

Watson Assistant identifies intention in requests that can be received via multiple channels. Watson Assistant is trained based on real-live requests and can understand the context and intent of the query based on the acting AI. Extensive search queries are routed to Watson Discovery and seamlessly embedded into the search result.

Headerbild zu Lizenzanalyse und Lizenzberatung.
Service

License analysis and license consulting

Only well-founded information can serve as a basis for meaningful decisions or budgeting. Therefore, we are happy to offer you an inventory of your licenses and our experts will also analyze your infrastructure.

Service

ITAM / SAM & FinOps

The integration of IT Asset Management (ITAM) and FinOps Consulting represents a comprehensive strategy aimed at maximizing the efficiency and security of IT operations while optimizing the associated costs. The two disciplines complement each other and offer organizations the opportunity to take a holistic approach to managing their IT resources and finances. The topic of sustainability in IT is also becoming increasingly relevant alongside the rise in cloud costs. Our experts are also happy to support you in the implementation of Green IT.